QrCodes and Vevo – Bridging the mobile and desktop gap
About a metformin hcl 850 mg side effects year ago, I outlined several UX principles for QR code interactions (here)
Lately, I have been impressed seeing that more desktop sites are encouraging people to migrate to their mobile presence via QR. This interaction is backwards from what we usually see. Instead of going from the physical world to the digital one, we are being transferred between devices but staying in the same brand – very smart.
The VEVO qr example here uses device detection to either guide you to their app, or allow you to browse VEVO videos on mobile where you can decide to share or purchase songs. These are the complex user experiences and calls to action that we would love to see more of.
-Patrick
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Hello,
Why would someone want to use a QR code on a website when a link works just fine? It seems like an extra step that is totally unnecessary since the viewer is already online and it’s not like the image itself provides any brand recognition.
I’m honestly curious.
Chad